(This is a sample and final decisions shall be made on an individual basis depending on the specific property)
To
obtain the highest possible price in the shortest period of time, exposure
and marketing is vital to producing a successful sale
Prior to listing the
property, a complete COMPETITIVE MARKET ANALYSIS will be presented for
the subject property. Additionally, Sheila will assist with
suggestions for the preparation of the property for sale.
A detailed plan of Sheila's services:
- Immediate placement of Coldwell Banker sign on the property
- Immediate placement of the property on the Multiple Listing Service with pictures.
- Immediate placement of subject property on the Internet and viewed on the following sites:
- Local advertising in Miami Herald on various Sundays
- Local advertising in weekly area publications such as Coral Gables Gazette, Daily Business Review, Miami Today, Miami Times, Pinecrest Tribune
- Virtual tour of property with 360 degree views….
- Broker's Open on a Wednesday to introduce the property to Realtors
- Sunday Open House, if appropriate
- Create and print a brochure of the subject property
- Mail the brochure
as follows:
- Realtors in the marketplace
- My sphere of influence
- Local neighborhood and neighbors
- Residents in potential areas where Buyers may come from
- Personally accompany all showings of the property by other Realtors or prospective buyers…no lockboxes.
- Monthly reports on the activity of the showings, suggestions, other activity in comparable properties
Other Services available to the Seller:
- Follow-up showing and provide feedback
- Present and discuss all offers on property with Seller
- Negotiate the offer with other parties
- Present at inspections
- Follow-up on financing contingency, if present
- Accompany walk-though inspection
- Present at closing
For properties listed in excess of $600,000, the additional options are available to the Seller.
